Card Badge and Packaging Prototypes

This is working towards objective 4.C.

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Following on from the FIMO Badge Experiments and planning to use the Metal Workshop this week to hopefully create further prototypes, I decided to further experiment with different card stocks to trial out colours and packaging ideas, whilst also creating a range of badges to take to the workshop to help explain to Leon what it is I want to create, what I want it to look like as well as working out the dimensions of the badge itself.

To create these prototypes, I die-cut several different coloured card stocks, in order to layer, build up and create badges. This can be seen below – the lips/drips separate with a long bar for the relevant text, i.e. “self perception”.

The coloured card stocks used were used to represent colours already used throughout the project to be associative to the viewer.

  • Gold Metallic
  • Gold Mirror
  • Red Mirror
  • Red Matte
  • Pink Glitter
  • Pink Matte
  • Nude (LIPS)
  • White (BACKING for coloured stock for additional support, especially for the drips following the FIMO experiments)

Each colour was backed onto white card using Permanent Spray Mount to ensure that the two pieces of card are smooth, and in perfect line with each other. By die cutting and using this process, it ensures each badge is exactly the same size and shape, and by backing with white adds additional support to the badge as noted above. This will also help with attaching the pin badge itself and supporting the packaging. I found that by backing also this made the badges heavier resembling what would be more like the final outcome of laser cut acrylic (post wood work induction) or using pewter or silver for example, in the metal workshop.

A glue gun was then used to secure the pin badges themselves on to the back of the badges once assembled. Each badge which has been created is different to the other, using a combination of different card stocks to produce different outcomes during this experimental process. I found that the Mirror Gold and Red stock lost its colour coating and turned silver if touched the spray mount glue, so therefore this caused a few problems initially as I had to work out a way to ensure that the glue did not seep whilst settling on the spray bed. To resolve this each was placed on grease proof paper individually  prior to spraying and assembling.

I also experimented with glitter glue which can be seen below on top of a gold ‘drip’ however, I didn’t feel this worked aesthetically and didn’t give the polished finished I was looking for to coincide with the other products and printed elements. I also felt that the gold mirror and metallic gold stock were much more effective and appropriate to the audience and were not as child like, with the card being a much more subtle and true reflection of what I would aim to achieve as a final outcome for this particular project of badges.

In regards of the packaging, I also found that the boxes being so small, didn’t work very well and didn’t appear to give the visual outcome I was looking for. I do think that this is due to the card being matte for one, and also due to the felt not lining the entirety of the inner box, however, in comparison to the card backings with die cut holes for the pin bar, I feel these are much more suitable, in-line and appropriate whilst also being more time effective and cost effective to make with such a variety of badges and possible combinations. I also like that with these sets of 2 can be created and used in the same packaging as 1 saving waste, and could even hold 3, or 4 badges at most in order to create an ‘ultimate sharing pack’. Again like the A6 Digital Print sets have included poly bag sets with a sticker label and some with a mountain-fold label. Unlike the A6 Digital Print sets, I feel the stickers do work with these badge sets well, allowing the product to speak for itself, however again similarly to the print sets, the mountain-fold adds that extra visual dimension to the product.

It is apparent also from the images below that I have not included the text on the lips as shown on the other materials to date being very small when finished and not being legible at a distance. I feel as though therefore, these badges should be complementary to the tote bag sets opposed to be given out or sold for example on their own, and therefore the packaging explains what the purpose and meaning of these badges are, as well as the association with the colour coded shades shown on postcards, prints and posters.

I am also planning on speaking to Leon in the Metal Workshop about the possibility of producing a typographic badge showcasing the “what’s my name again?” phrase as a representation of the project and concept as a whole, whilst also adding a different dimension and sense of diversity to this element of the project.

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